About the product
- PURPLE SHAMPOO: This color neutralizing shampoo gently cleanses and brightens, hydrates and nourishes while toning yellow hues; the color enhancing shampoo is designed to reduce brassiness in color-treated blonde, grey and silver hair
- BRIGHT, VIBRANT TONES: Verb Purple Shampoo for brassy hair deposits a small amount of Pro-grade violet pigment into hair to keep blondes bright and reduces brassiness by 24% after just one use
- INGREDIENTS: Pro-grade violet pigment in the hydrating shampoo cancels out brassy tones; A
